Best Moz Alternatives: Updated in May 2020

Updated: May 18


Do you think the Moz SEO tool is costly for your work? Are you searching for the best and cheap Moz alternative for 2020?

Your search ends here! This post is exactly what you are looking for.


Moz is one of the best SEO tools out there. The only downside is its pricing. Not all businesses can afford to spend heavily.


Cost of the standard package is $99/ month (for 300 keywords only). However, some people find it applicable to spend on it.


For those who won’t tend to spend their bucks on Moz, we’ve decided to make a list of 7 best, cheap and reliable tools. All these SEO alternate tools mentioned coming with great features, affordable pricing which makes them a good competitor and best Moz alternative tool available for your service.


Let's plunge into detailed information which can help you to sort out SEO work by increasing your web traffic and sales.



To Begin with, Here is the Pricing Comparison Chart:



Top Moz Alternatives for better SEO in 2020


1. SEMrush:

All hands down folks!! w.r.t features we can only think about SEMrush to be one of the best Moz alternative tools right now. Package cost is $99.99 (same as Moz) per month where you can track up to 3000 reports per day.


With SEMrush you can set up 5 projects at a time and can track up to 500 keywords every month as compared to Moz can track only 300 keywords. Despite the same pricing SEMrush stays ahead which becomes one of the best Moz alternatives in terms of SEO.


Let's have a look at some amazing offerings from SEMrush to benefit your SEO game:


  • To predict the traffic of any website.

  • To perform a 100% full site audit.

  • To compare up to 5 domains.

  • To analyze the backlinks.

  • To monitor your competitors best keywords and web links.

  • To find effective keywords.


2. Serpstat:


If you are going for more bucks saving alternatives to SEO tools like Moz, SEMrush etc, Serpstat is the answer.


With tons of features including keyword research, competitor monitoring, backlink analysis, etc, Serpstat is the most affordable tool you are looking for in business.


One of the best things about Serpstat is the pricing plan. It starts from $69 per month as compared to other SEO tools mentioned here.


So what beneficial features does Serpstat offer you? Here’s the list.


  • Get hundreds of profitable keywords.

  • Easy monitoring your competitors.

  • Website audits can be performed daily which can help to find and fix site issues.

  • All types of backlinks can be analyzed. (find toxic links if any).

  • Rank tracking.


3. Spyfu:

It's important for people looking to find out what keywords other advertisers are buying to show up on Google AdWords. In simple words, Spyfu can assist you to find out competitors most profitable keywords at ease.


Spyfu tracking keyword ranking is not just limited to Google. It can also track from Yahoo and Bing to boost up your website traffic at new levels.


Basic plans start from $33 per month. Such package offers you with benefits of:

  • Unlimited data export.

  • Up to 5000 weekly keyword ranking traceable.

  • 250 sales leads & domain contacts.

  • 200 reporting credits.

  • 10k top lists results.

  • No limit to search results.


4. Ahrefs:

Want to build unlimited links or find natural links? Want to analyze your whole website and generate solutions for better SEO? Want to keep tabs on your social media connections at one window? I think your business definitely needs an SEO tool like Ahrefs.


Ahrefs SEO tools are mainly considered as a fierce competitor and best option for Moz alternative and highly recommended by thousands of SEO experts around the globe.


Saying about price, it charges you $79 per month i.e less cost than Moz and gives you full access to some of the best features to make your website even better in terms of SEO game and link building activities.


Have a look at some notable features of Ahrefs:


  • Keeping a close tab on competitors backlinks data.

  • New content ideas generator.

  • Handy backlinking tool.

  • A detailed crawl report to determine your site is working all fine.

  • Ahrefs alert notifications and many more strong SEO features.


5. Majestic:

Majestic SEO tool comes a bit close to Moz alternatives in terms of features offered just like Moz SEO.


The tool is a super mix and can help you find great keywords to search several links at one time for any niche.


Here are just a few resources you can use once you sign up for the Majestic SEO.


  • Webmaster tool - Help you verify ownership of your domain.

  • Keyword checker - Position tracking of any keyword.

  • Backlink history - Check up to 5 domains.

  • Bulk backlink checker - Check multiple links at once.

  • URL submitter - Submit URL to crawlers.

  • Site explorer.


Final Thoughts:


Moz deserves its place at the top for SEO aspects because of its whole reputation. To get more traffic and increase your sales, you definitely need access to the best SEO tools. The problem with the most SEO tools such as Moz tools is, they are quite expensive. Not every marketing team can afford that.


Although online marketing is expanding, there are many applicable Moz alternatives to consider.


They may not be a big hit, but product features, affordable packages and perfect use can help you boost your business to another level.



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